Tracking Truth tool

GA4 Purchase but Google Ads Conversion 0 Truth Checker

Use this checker when Shopify orders, GA4 purchases, Google Ads conversions, Meta purchases, session replay, and bot reports tell different stories. Start from evidence before changing campaign budgets or checkout design.

Minimum evidence

Collect the facts before ordering a paid audit.

This tool page is designed as an evidence intake path. Use it to gather the rows, screenshots, URLs, and dates needed for a focused Truth Snapshot or Fix Pack.

Commerce truth
  • Shopify order count
  • Order IDs
  • Revenue
  • Currency
  • Date range
Analytics truth
  • GA4 purchases
  • transaction_id rows
  • begin_checkout
  • source / medium
  • DebugView or tag logs
Ads truth
  • Google Ads conversions
  • Conversion action
  • Import source
  • Attribution window
  • Account link
Noise evidence
  • Meta purchases
  • Consent state
  • Duplicate IDs
  • Bot sessions
  • Replay samples
Tracking evidence tool

Estimate the most likely attribution mismatch.

Enter rough evidence from the same date range. The output is a triage snapshot, not a guarantee or platform verdict.

Tracking Truth SnapshotHigh priority
Google Ads conversion import or attribution mismatch

GA4 records purchases while Google Ads records no conversions. The likely issue is conversion import settings, attribution, consent, account link, conversion action selection, or processing delay.

Shopify orders18
GA4 purchases18
Google Ads conversions0
Bot sessions8%
Next steps
  • Check the Google Ads conversion action, import source, primary/secondary setting, attribution window, and account link.
  • Compare GA4 purchase transaction IDs with Google Ads diagnostics for the same dates.
Evidence needed
  • Google Ads conversion action screenshot
  • GA4 purchase report
  • Account link and import diagnostics
Need a reviewed evidence pack?

Export this snapshot, attach screenshots or CSVs, and request a paid 1-page truth snapshot before changing checkout, feed, payout, or tracking settings.

Reserve paid audit $79

What the first output should tell you

  • Most likely tracking or attribution mismatch
  • Whether to inspect Google Ads import, GA4 purchase tags, consent, transaction IDs, replay, or bot traffic first
  • Screenshot list for a tracking evidence handoff
  • Next link to checkout truth if the data points back to payment path failure

Clean boundary

This tool does not guarantee platform numbers will match. It organizes tracking evidence so the next audit or developer handoff starts from facts.